Mail your customers

Tell your customers what is new, straight from your admin.

• Who said yes: a box at checkout and on the account page, never ticked for them. Everyone is under Marketing, Subscribers, with where and when they said yes.
• A mail in four steps: the subject, the design, who gets it, and a check before it goes. Start from a layout: New arrivals, We go live or Restock.
• Your shop in the mail: add the products and cards you pick, your next events and a discount code. Sold out before it goes? It stays out.
• Personal in every mail: their first name, their points and your shop's name, filled in for each person.
• Send it to the right people: all your subscribers, or a segment you make, like everyone who spent €500 or more, bought from a set or has pulls in storage.
• Mails that go by themselves: a welcome, a reminder for a checkout that was not paid, a thank-you after an order, a mail the moment you go live, and one for customers who stopped ordering. Switch on a recipe, change the words, done.
• See what it did: who opened it, who clicked, and the sales within five days of a click.

Every mail carries your address and an unsubscribe link, and works with the unsubscribe button in Gmail and Yahoo. It leaves from your own domain, apart from your order mails, so a newsletter never puts them at risk. Connect your domain under Settings, Domain.